Exim Consultants is a holistic communication studio with a strong focus on strategy and content. The brandname as well as the work and philosophy of the studio where the starting basis of the new corporate identity. Bruch—Idee&Form decided to put the content in the center of the new branding system by arrangenging and emphasising text to create a characteristic visual style. In contrast to the clear and graphical use of type the gentle color palette gives the branding a friendliness and communicates the variety of the studios portfolio.

Client:
Exim Consultants
Date:
21st October 2016
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